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Are Wisconsin businesses ready to adopt New York e-marketing strategies? Creative online advertising is critical, says e-Marketing CEO Geoff Ramsey, who spoke in Madison on Tuesday. The pressure is on to improve targeting, but that makes it harder to reach a mass...

Sonic Foundry, Inc. has earned certified status in Microsoft's "Partner Program," which was launched in 2003 to recognize and share expertise among companies in the technology marketplace....

Wisconsin is 27th in the nation in its friendliness to small business and entrepreneurs, according to the Small Business & Entrepreneurship Council, which released its 10th annual rankings last week. ...

Blogging is becoming a big deal as the new communications method moves from twentysomethings to corporate leaders, but many remain baffled by the new tool....