Commentary

Demo Letter columnist Chris Shipley took it on the chin this week following her recent column on the lack of user friendliness of a certain mobile device (which she refused to call a phone). While Shipley conceded one reader's point (about phoning and driving), she...

Michael Rosen breaks down Tom Friedman, and then explains what it all means to the American biotechnology industry in this presention of Yer Biotech Blues. In Rosen's view, the trend lines suggest that U.S. biotechs have some mighty challenges and opportunities ahead, particularly labor shortages...

Another election cycle is upon us, and when the critics of the University of Wisconsin take aim during this fall's elections, voters would do well to remind themselves of all the university contributes to Wisconsin and its economy, writes Inside Wisconsin columnist Tom Still. Yes,...

Madison attorney Joe Boucher wishes cities in Northern Wisconsin were as technology savvy as Madison, and that includes his hometown of Marinette. In this guest column for WTN, Boucher opines that the northland can be more dynamic economically by embracing technology and innovation. ...

Whether it's for fun, money, or enterprise, Buzz Networks columnist Paul Gibler advises consumers and business executives to keep their eyes on mashups. The Web 2.0 phenomenon occurs when a web user takes different data elements and mashes them together to make something completely new....

Selling keywords to competitors of JR Cigar landed GoTo.com in court, but is the practice of selling such sponsored links to any purchaser an example of trademark infringement? Even after several court cases, that remains to be seen, writes legal columnist Deborah Wilcox. ...

Small business owners remain an untapped source of business for marketers, online and otherwise, according to columnist Troy Janisch. In this presentation of Tech/Know, Janisch recommends several ways that marketers can break the ice and build mutually rewarding business relationships with the nation's most prolific...

An e-mail from an Appleton tech executive got DEMO Letter columnist Chris Shipley thinking about how mobile phone software would function if women were in charge of interface design. Her vision? More products that work well....

There are times when quotations summarize a philosophy on business, politics, and life itself. James Carlini, author of Carlini's Comments, presents the famous comments of significant others and notes that we would be surprised to learn who said what. At the end, he provides several...