Author: WTN News

Madison, Wis. - Companies and marketers can create "brand fanatics" by recognizing the power of "online" and bringing consumers into their advertisements, according to the chief marketing officer for Yahoo! ...

There is both a new World Wide Web and a new, customer-centric world order that businesses and their branding/marketing professionals would be wise to adapt to, according to the leadoff hitters at Brandworks University 2006. ...

Washington, D.C. - Reductions in software piracy were reported in several emerging markets, but 35 percent of the packaged software installed on personal computers worldwide in 2005 was illegal. ...