Jeff Bezos just live-tweeted his space company’s latest rocket launch

Jeff Bezos just live-tweeted his space company’s latest rocket launch

Opening the doors to his space company to the media for the first time last month, Jeff Bezos said he had kept the company so quiet and secretive for a simple reason: “We’ll talk about Blue Origin when we have something to talk about.”

Now Bezos is talking — and tweeting.

The billionaire founder of Amazon.com (and owner of The Washington Post) not only announced ahead of time that his space company would launch a rocket on Saturday, but he live-tweeted it, giving his followers a play-by-play of the event, and a few inside glimpses.

Saturday’s liftoff from Blue Origin’s launch site in West Texas was the third consecutive time the company has launched and landed its reusable New Shepard suborbital vehicle, which consists of a rocket and a capsule designed to take astronauts just past the edge of space.

While the company has yet to fly any humans — Bezos said that test flights with humans are probably a year away — it has now demonstrated that its rocket can fly repeatedly. Bezos, and others, believe that is a key step toward lowering the cost of spaceflight, and therefore making it more accessible.

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