03 Jun Did Apple squander the gift that was Vista?
While it’s true that Apple has significantly grown its share of the desktop operating system market since the release of Windows Vista in November 2006, the company’s market share remains below 10 percent, and it actually dropped in Q1 2009, according to Gartner’s Worldwide PC Shipment report.
To most observers, it’s fairly clear that Vista’s failings gave people a reason to take a fresh look at the Mac. And in its own right, OS X has become a robust, reliable, and feature-rich OS. It appeals both to the techie who is attracted to its Unix underpinnings and the neophyte who wants a computer that just works. Additionally, Apple has always appealed to professionals in audio, video, graphic arts, and publishing. Basically, the Mac appeals to people who are willing to pay for something that is a cut above.
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