Search for @author "Mark McDonald" returned 314 results.
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Too focused to fail
(August 6, 2014) A prior post discussed the tension between speed and certainty inherent in digital investment. This post concentrates on a response...
Digital and tension between speed and certainty
(July 24, 2014) Every digital initiative embodies the tension between speed and certainty. Innovation and competition demand organizational agility as customers change the...
Solve for service before creating capabilities
(July 16, 2014) Capability vs. service is one of the subtle differences between feeling digital and being a digital business. It is easy...
Determining a digital strategy should not be like picking porridge
(May 30, 2014) Digital technology presents executives with complex questions about customers, markets, channels and operations. Simple answers like Omni-channel, customer experience, or...
The end matters when we all start in the same place
(May 16, 2014) Every team is undefeated at the beginning of a season. Every runner starts with the same distance to cover....
A roadmap and a business case are not enough for digital transformation
(May 9, 2014) All I need is a tall ship and a star to sail her by, Sea Fever by John Masefield ....
Results trump responsibilities one of the twelve truths of digital
(April 29, 2014) It has been a while since the blog discussed the 12 truths that will become self-evident in the digital world,...
Scale is wealth in the digital world
(April 23, 2014) Scale.
Large companies have it.
Conventional business thinking, particularly as it relates to digital business,...
Looking inside for the early signs of disruption
(April 16, 2014) Conventional wisdom holds that disruption comes from the outside-in. Executives and strategists look outside their four walls often ignoring their...
What is the nature of your go to market channels and your suppliers?
(April 2, 2014) Technology changes channel economics, capabilities and capacities, also changing the rules in favor of some and disrupting others. Evaluating changes...