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Search for @author "Mark McDonald" returned 322 results.

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  • A house divided against itself cannot stand
    (January 22, 2015) Do some executives really believe it is possible to respond to digital disruption by splitting their organizations in half? ...
  • What is a digital sponsor to do?
    (January 20, 2015) Sponsorship is one of the paradoxes of digital transformation. On one hand digital democratizes information, technology and solutions creating bottom...
  • Decoding digital disruption
    (December 18, 2014) Many people use ‘disruption’, in the case of digital, to strike fear into the hearts of executives and their business...
  • Do you dance with customers or just step on their toes?
    (December 3, 2014) Customer experience is on everyone’s lips and in just about every presentation discussing digital. While the focus on customers is...
  • Walking into digital backwards
    (October 21, 2014) Many companies walk backward into digital in the sense that they are wrapping their existing processes and operations in a...
  • The Digital Worker Redefined
    (October 13, 2014) Digital technologies are fundamentally human technologies. Digital technology raises human ability by creating breakthrough and disruptive levels of high performance....
  • There is a lot of B2B inside of every B2C transaction
    (October 6, 2014) Consumers get all the attention in digital. It is easy to demonstrate digital’s business impact by showing off a mobile...
  • Diversified unregulated revenue
    (September 26, 2014) Not every dollar of revenue is equally valuable. Some revenue is more valuable to companies than others. Margins, customer relationships,...
  • Too focused to fail
    (August 6, 2014) A prior post discussed the tension between speed and certainty inherent in digital investment. This post concentrates on a response...
  • Digital and tension between speed and certainty
    (July 24, 2014) Every digital initiative embodies the tension between speed and certainty. Innovation and competition demand organizational agility as customers change the...
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