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Madison, Wis. -
When Hurricane Dennis reached landfall in the Florida Panhandle July 10th
, it was not too surprising a development. Weather Central Inc.
, a Madison-based provider of broadcast weather solutions had already forecast almost the exact location two days earlier.
On Friday, July 8, Weather Central's Super MicroCast forecast model, a service used by more than 100 television stations throughout the country, showed Hurricane Dennis making landfall on Sunday, July 10, at 3:30pm EDT at Navarre, Florida. Actual landfall occurred on Santa Rosa Island on Sunday at 3:25pm EDT, just two miles west of the forecast location and five minutes earlier than the model predicted.
By contrast, the National Hurricane Center was forecasting at the same time a much more generalized landfall area somewhere between Biloxi, Miss., and Panama City, Fla.